In Conversation with Mary Ellen Gordon

In our much-anticipated 7th installment of “In Conversation with Sage Authors”, we are privileged to engage with the distinguished Mary Ellen Gordon, the author behind the groundbreaking book “Business Analytics: Combining Data, Analysis, and Judgment to Inform Decisions“. Prepare to embark on a journey that not only delves into Mary Ellen’s illustrious background but alsoContinue reading “In Conversation with Mary Ellen Gordon”

In Conversation with Al Marshall

Get ready for an exciting rendezvous in the 6th installment of our “In Conversation with Sage Authors” series! This time, we are thrilled to have the esteemed Dr Al Marshall, the brilliant author of “Market Research: A Managerial Approach” in the spotlight. Join us as we uncover the driving force behind his passion for marketingContinue reading “In Conversation with Al Marshall”